Creator Deals Closed
Average ROAS
Brand Partnerships
Last 18 months. Audited results.
Verified by Deloitte Financial AdvisoryWe engineer brand deals worth six and seven figures — matching Fortune 500 media budgets with creators who move product off shelves in hours.
A direct-to-consumer skincare brand entering a saturated market. Legacy agency recommended programmatic display and magazine print. We deployed 38 micro-creators across TikTok and Instagram Reels. The results made the comparison uncomfortable.
Verified ROAS — 11 weeks
| Metric | Legacy Media Mix (Proposed) | Influence Creator Strategy (Delivered)Winner |
|---|---|---|
| CPMCost per thousand impressions | $18.40 | $2.10 |
| Engagement RateAverage across all placements | 0.08% | 6.4% |
| Conversion Liftvs. baseline direct traffic | +2.1% | +31.7% |
| Earned Media Value90-day post-campaign organic | $0 | $1.4M |
| Cost Per AcquisitionBlended across all channels | $84 | $11 |
| Return on Ad SpendVerified via Northbeam attribution | 1.8x | 14.2x |
"We had a $2M budget and three competing agency pitches. Influence came in with a creator list, not a media plan. The difference in outcomes was embarrassing for everyone else in that room."
A 340-location QSR chain relaunching a flagship menu item. The incumbent agency proposed TV spots and OOH in 12 DMAs. We proposed 6 regional food creators with combined audiences of 18M and a UGC amplification flywheel. The brand manager called us after week three.
In-store traffic lift — 6 weeks
| Metric | TV + OOH (Incumbent Agency) | Influence Creator Strategy (Delivered)Winner |
|---|---|---|
| ReachComparable spend period | 4.2M impressions | 31.8M verified views |
| Brand Recall LiftNielsen Brand Impact Study | +4% | +23% |
| In-Store Traffic LiftFoursquare location data | +1.1% | +18.4% |
| UGC GeneratedNo paid amplification | 0 pieces | 2,847 organic posts |
| CPMBlended cost across placements | $24.10 | $1.70 |
| Earned Media Value60-day post-campaign | $80K | $4.3M |
"The TV spots ran for three weeks. We saw nothing. The creator content ran for one week and we were fielding calls from franchise owners asking what happened. We moved the entire Q3 budget."
Pattern established. Proof accumulating.
The third case study closes the loop. But you've likely seen enough.
A global consumer electronics brand launching a flagship product in 14 markets. The media plan allocated 70% to digital display and YouTube pre-roll. We negotiated a 40% budget reallocation to 94 creators across 8 platforms. The product sold out in three days.
Revenue attributed — Week 1
| Metric | Display + Pre-Roll (70% of Budget) | Influence Creator Strategy (40% of Budget)Winner |
|---|---|---|
| Units Sold — Week 1On 40% of the budget allocation | 41,000 | 339,000 |
| Revenue AttributionDirect creator-attributed sales | $18.4M | $152.6M |
| View-Through RatePlatform-verified completion | 0.6% | 11.8% |
| Social Share RateOrganic reshares per view | 0.02% | 4.7% |
| Return on Ad SpendFirst-party attribution + MTA | 2.1x | 18.6x |
| Earned Media Value90 days post-launch | $2.1M | $38.4M |
"We've run global launches with every major holding company. Influence delivered more revenue in 72 hours than our display network delivered in six weeks — on less than half the spend. This is the only model that scales."
380+ brand partnerships. 47 Fortune 500 activations. Complete campaign breakdowns with earned media valuations, creator selection rationale, and full attribution models.
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The pattern is clear. The proof is audited.
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